There’s a lore to the long-ago cattlemen that is alluring and inspiring, almost enviable. Ambition finds freedom in long days on dusty trails, living life under the open sky. Our great-great-grandaddy was one of the originals, and this collection aims to capture life through his lens.
Alicia M.
September 19, 2022
~ DDR: you never cease to amaze me. Not only is it the premier lifestyle brand; it is also designed with a family theme. Having a degree in Fashion Design from the Fashion Institute of Technology (NYC), working in the rag trade/retail sales, DDR offers a totally different aspect. While most designers are concerned with inspiration from Europe to base their next collections on, DDR does just the opposite. Drawing from familial ties and inspiration are characteristics that set DDR apart. When I discovered DDR in 2012, it was then that I cleaned out my closet, sold/donated all my corporate clothes for more practical ones: cowgirl hats, Old Gringo boots, jackets, jeans and turquoise. Always one to put my own spin on your clothes and a love of the old wild West, it suits my personal style just fine. ~