apparel
FINDING RANCH ROMANCE
Sometimes you find inspiration where you least expect it. And sometimes, it finds you.
Sitting in a sleepy airport in way west Montana, on the tail end of a beautiful but characteristically exhausting photoshoot, a rare reality set in. A production deadline loomed large and imminent and the drawing board for that collection was still completely blank. Then, and not a moment too soon, a cowboy came into view and we were in love. No, not Prince Charming or some bow-legged beau out of a frontier fairytale, but a colorful character nonetheless. Enter the artwork of Larry Pirnie, fortuitously on display in the Missoula airport, calling to us with captivating color and relatable subjects that spoke to us with sentiments of young love, summertime, and retro ranch living.
Extraordinarily talented and a unique study in the evolution of aesthetics, Larry Pirnie is a prolific painter who cut his teeth on classic cowboy scenes, carved his own niche with electrifying color, and cemented his place among one of the most coveted and collectible modern artists in recent history. And on that day, a chance encounter with his artwork charted the course for this collection, a style story celebrating the simplicity of summer love and everything that’s wrapped up in Ranch Romance.
Just like that, from the runway of an airport that sees fewer than a dozen departures a day, a once-in-a-lifetime creative collaboration took off.
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Keith Ann Pate
June 24, 2024
I love this story! We always need to be aware and welcoming to “new” in our lives! Keep your heart and eyes open!