Cher, Muscle Shoals and Southwest Jewelry

Cher wrote herself into the storied history of Muscle Shoals when she released “3614 Jackson Highway” – one of the first albums recorded at Muscle Shoals Sound Studio, titled after the studio’s address. She wrote herself into the history of the entire 1970s when her influence reached so far beyond her music that it permeated closets, hair salons, and runways. Cher brought us bell-bottom pants, long straight locks, and most importantly, the squash blossom necklace.

When it comes to Southwestern jewelry, you can never have enough and you can never wear too much. That’s what makes it so unique as an accessory and so desirable as a collection – its unexpected wearability. Whether it’s a squash blossom necklace, a wide silver cuff, or an oversized turquoise ring, the signature of Southwestern jewelry is that it’s bold – each piece can be a statement on its own – yet it somehow still works (and oh so beautifully) when you pile them on together.