apparel
Double Talk
BUTTERFLY EFFECT
If you haven’t yet discovered the incredible exclusive statement pieces that Federico Jimenez created to accompany the Folk Foray collection, brace yourself, because they are swoon-worthy.
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COLOR CRAM: PINK & ORANGE
Rules are nothing but restrictions, and there really is no place for that in fashion and personal style. We’re always pushing the envelope, but this season, we’re really blurring the boundaries when it comes to concepting color.
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LIFE IN COLOR
In recent years, there has been a lot of buzz about having things in your house that “spark joy”, and while we wouldn’t quite classify ourselves as minimalists, we do ascribe to the notion in a broad sense.
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THE ART OF OLINALA
Primarily crafted to hold jewelry, Olinala boxes are as beautiful outside as what they store inside.
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DOWN MEXICO WAY
There’s a saying among authors, “write what you know”. In reality, that applies to all creatives – we’re all drawing upon things we’ve seen or experienced. Growing up in South Texas, Mexican culture was a component of our upbringing.
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ARTIFACT EDUCATION: SEMINOLE DOLLS
If we’ve said it once, we’ve said it a thousand times: Inspiration is everywhere. The running motif of this collection is folk art, something that Cheryl has both an eye and an affinity for, including these colorful dolls.
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STYLE INSPO: FRIDA KAHLO
If there’s one thing all of our style icons have in common, it’s that they stand out. They show up and show out. They have a look all their own. Millicent Rogers. Iris Apfel. Frida Kahlo.
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TURQUOISE IN ANY FORM
Our belief in the universal wearability and ubiquitous necessity of turquoise is so deeply held that it appears in the Double D Ranch mission statement. And we love it every which way we can wear it.
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LEGENDARY LUMINARIAS
We’re collectors of all kinds of trinkets, but few things light up our face quite like a luminaria. (See what we did there?)
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COME AWAY WITH ME: FOLK FORAY
Our aesthetic has always been an amalgamation of influence, but this collection is a whole wide world of inspiration, presented in a bright burst of color.
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KACHINA CRAZY
If you haven’t caught on to our kachina craze, you haven’t been paying attention. Cheryl has been collecting these figurines for decades – she has kachinas older than her children!
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Spring 2022 Collection Launch: Folk Foray
The McMullen sisters are back at it! Watch Cheryl, Audrey, and Hedy introduce the new Folk Foray collection with their classic commentary and comedy (Hedy's busy manning the comments section from behind the scenes but was there for the ending), sharing the inspiration and anecdotes behind the collection, offering wearing and pairing ideas, and providing their usual off-the-cuff entertainment.
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